• Today is: Sunday, December 17, 2017

The MINI Story BMW opens its museum in Munich to celebrate the 55 years of the brand

The MINI Story BMW opens its museum in Munich to celebrate the 55 years of the brand

The MINI Story BMW opens its museum in Munich to celebrate the 55 years of the brand

BMW MINI pays homage to the small brand your group has given so much joy since I acquired it in 2001 and gave him a new youth. But is that MINI is much more than a small car, is a cultural icon. It began in England in the 60s where he took fame thanks to its small size, distribution of space and agility so characteristic. Three facets that have managed to stay until our times thanks to MINI Story BMW, who took these ideas and has implemented very well under the slogan “Go kart felling”.

Now, with the new 2015 so close and which comply MINI 55 years, BMW presents under the title “The MINI History” an exhibition to mark on your MINI Story BMW Museum in Munich, open to the public from November 27 this year and will remain permanently until January 31, 2016.

The MINI Story BMW opens its museum in Munich to celebrate the 55 years of the brand

In this beautiful exhibition will find extensive information on the brand, curious news, photographs, films, accessories in its history, and up to 30 iconic vehicles that will find all the current range, prototypes, racing cars and even shopping. An exhibition which will be distributed across 20 subject areas that form, with the culmination of the two prototypes that BMW created to launch the brand in their care, the AVC 30 and the Spiritual.

The MINI Story BMW opens its museum in Munich to celebrate the 55 years of the brand

The MINI Story BMW opens its museum in Munich to celebrate the 55 years of the brand

The first was a prototype that evoked all the sportiness of this Mini that won the Monte Carlo Rally in 1969 and the second is a different concept. This prototype represents the ability of space in a small size. Three characteristics that defined MINI and still do, space, size and sportsmanship.

Furthermore, exposure MINI Story BMW has included a real replica, thanks to old photographs, a prototype four experimental doors early 60s Austin-Morris was thinking about building on the MINI Van with two doors. The prototype was destroyed when discarded that idea of ​​a MINI with four doors.

The MINI Story BMW opens its museum in Munich to celebrate the 55 years of the brand

Now is not the case and after several commercial fiascos with MINI Coupe and Roadster, BMW are confident that a MINI with four doors (five rather) is a very viable option and so we make do with a marketing campaign to height.

The MINI Story BMW opens its museum in Munich to celebrate the 55 years of the brand

But leave aside the current plans and return to dive into a journey from the past to the more British business in mind if you decide to visit MINI Story BMW at the Museum of BMW. For since the brand is what they expect you to feel the emotional bond that exists between the MINI and its driver. For this reason it is expected a massive fans visit the rich heritage of MINI. Now you just have to delve into the BMW museum to thank the chance to enjoy a brand that managed to become all global icon and one of the most iconic cars in history.

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