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Ford EcoSport crossover finalize due to low demand

Ford EcoSport crossover finalize due to low demand in Europe

Ford EcoSport crossover finalize due to low demand in Europe

In Europe, much inferior to crossover sales to competitors such as Renault Captur, Peugeot 2008 and Opel Mokka crossover in Europe is considerably inferior sales to competitors such as Renault Captur, Peugeot 2008 and Opel Mokka

Ford has revised its plans for a compact crossover EcoSport, which went on sale in Europe in 2014. Writes about this edition of Automotive News.

Earlier, representatives of Ford said that the design of the developed markets of Brazil and India Ekosporta not subject to revision, but low demand for the model in Europe has pushed the automaker’s leadership for change.

Crossover sales significantly inferior competitors. For example, since the launch of the market Ekosporta European countries in April 2014 (to November of the same year) Renault Captur sales totaled 149,701 units, while demand for the Peugeot 2008 and Opel Mokka reached marks 125 002 114 658 machines. Compact crossover from Ford during the period acquired only in the amount of 11,257 cars.

Ford EcoSport crossover finalize due to low demand in Europe

First of all, EcoSport will lose outer chute located in the hard case on the rear doors – it will be installing a free option. In addition, the model will be equipped with an improved plastic in the cabin and modified suspension. The company said that the main task – to give the crossover features hatchback Fiesta, which is in demand in Europe. Note that the EcoSport is built on the same platform with the Fiesta.

Whether the changes will affect European modification Ekosporta Russian version of the crossover – is not reported. Recall the Russian market model was presented at the Moscow Motor Show in late August.

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